#2 The freemium business model

Enter the ‘freemium’ model. Frequently deployed by content business and music streaming sites, the so-called freemium business model acknowledges that where certain classes of product are concerned some sections of the audience expect a ‘free’ ride while others will be prepared to pay a premium for enhanced or additional services. […]

Tech Pitch: Prettly.com

Company name: Prettly.com Founders: Rhea Papanicolaou-Frangista (32) and Farrah Hamid (34) Background: Papanicolaou-Frangista and Hamid met through the London Business School, where they both completed the full time MBA program. They have combined backgrounds in strategy, business development and marketing. Based in: London, UK Launched: November 2014 Very simply, what does […]